Now it is time for my first Tristan's Beauty Boxing Match up. In one corner we have the champion, my trusty go-to everyday eyeshadow primer Urban Decay Primer Potion
If you watch my videos, are a friend or client of mine, then you have heard me rave about this product. So I decided to put my beloved primer to the test.
So, in the other corner we have the challenger, Too Faced Shadow Insurance.
I have heard so many people say this is their go-to eyeshadow primer. So I had to put it to the test.
I am a loyal Urban Decay Primer Potion gal. I love it. I've tried other brands (except Too Faced) and they don't even compare in my opinion. Then Too Faced came out with a Glitter Glue version of their primer (which I own and love) which you can gently pat on over eyeshadow to adhere glitter too. So I thought I'd give Shadow Insurance a go.
So one day I did my right eye with Too Faced Shadow Insurance and the left eye with Urban Decay Primer Potion. I wore them under my eye makeup all day. I have pretty much tested UDPP for a few years so I know that stuff really well. The results were interesting in only that I did not see a difference after 8 hours. Not one difference.
So, kind of a boring match up right? Well, there are differences to the products as well as similarities. I wore Too Faced Shadow Insurance on both eyes for a few days to give it a real trial run against the UDPP that I have worn for years. While they both held up lovely all day here are the differences I noticed in them.
First, TFSI is slightly different in texture and it seems slightly less sticky to me. Second I also found that I used a bit less of the TFSI than the UDPP. But just a bit less. However, those tiny bits of less product can add up. Also they are priced differently. TFSI retails for 18$ and has has .35 ounces of product. UDPP retails for 20$ but has .37 ounces of product. The difference between the ounces is minimal. Maybe one extra application in the UDPP.
The similarites are that they both have the same payoff and longevity. The packaging is the same as well with both being squeeze tubes. I would totally buy both of them again to use on myself and also on clients.
So in my mind it is a tie, but we may have to go to the cards on this one. And if you look at the cards Too Faced Shadow Insurance wins but only by 1 point. And that 1 point would be price. For 2$ less you get the same amazing eyeshadow primer with nearly the same amount of product at the Urban Decay Primer Potion.
I almost feel like I'm cheating on my UDPP by liking the TFSI so much. I would highly recommend them both. I think the consumer would be completely satisfied with either product. It just comes down to price in this situation. Although, I have been buying UDPP for a least 4-5 years now and it used to retail for 18$. So who is to say the the TFSI won't end up at 20$ in the next couple of years.